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amidgeha > Intel > What happened to my traffic?

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What happened to my traffic?

By Amid Geha

My website was doing just fine with more than 5000 page impresssions every day with lots of unique visitors and many signups, suddenly all the traffic went down to something between 50 to 100 page views. I am unable to find out what happened. Google changed the rules? may be, the site was un touched from start to beginning. Did it happen to you? I lost so many signups.

Contributed by amidgeha on November 13, 2010, at 11:30 AM UTC.

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Like you, Amid, I don't have a clue why your website stopped getting traffic. From what I can see, you have a 3 page rank and a decent alexa ranking.
Maybe , the site is stale, if you haven't changed anything in three years.
Keep working on content, might help.
Best wishes.
Frederick

frederick Nov 13, 2010 12:21
something has changed, I am still trying to figure what.

Guy Mclaren Nov 13, 2010 13:26
Hi, Amid,
Traffic is one of those mysterious items that have little (surprisingly) to do with site popularity.
One of my sites used to have over 400 uniques a day and tens of thousands of page views. I could not reconcile this with a very high bounce rate so looked to see where the traffic originated.
If you are using AWstats, there are many automated processes that appear as 'visitors'. My site had hundreds of Cron jobs, for example, and many of those were in the visitors figures. I would often run a programme that would check the code on my site - and that also added to the visitors figures.
I ONLY FOUND OUT ABOUT CRON JOB AND CODE CHECK VISITORS WHEN I CANCELLED THAT ACTIVITY! Have you recently changed the way you operate your site?
Another reason I 'lost' a lot of visitors was the use of my content on other sites - diluting the value perceived by search engines. (I notice that sites hosted in USA seem to be preferred by most western search engines and, since moving my hosting there, am seeing a gradual increase in traffic.)
It's very distressing when traffic falls, especially if your income falls too, but my site was not for making money so that aspect did not concern me.
Has your traffic reduction affected your income?
Why did I say that traffic has little to do with site popularity? Look around at the mass of 'traffic getting software' currently being sold on the internet. This software is not getting 'new' traffic, simply diverting what already exists by taking advantage of sites that do not use all the latest optimisation techniques.
p.s. You should really be wondering why your sign-ups are no longer visiting and trying to fix that! Losing the interest of a sign-up is much worse than a simple fall in traffic!

FINALLY - it is very important that you have a Terms of Service and Privacy Policy page - your site has neither and I suspect that that is the main reason the search engines have stopped sending traffic.

theoldcoot Nov 14, 2010 04:00

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This intel was contributed by amidgeha

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